Associate Manager

Job Roles and Responsibilities:
Analyst Relations

• Build and maintain relationships with leading analyst firms such as Gartner, Forrester, IDC, HFS Research, Everest Group, Zinnov, NelsonHall, and others.
• Coordinate analyst briefings and engagement programs.
• Manage end-to-end analyst RFIs, surveys, and assessments.
• Support participation in analyst evaluations and industry rankings.
• Identify opportunities for analyst-led collaborations and co-branded initiatives.

Thought Leadership & Industry Recognition

• Drive development of white papers, point-of-view documents, and industry insights.
• Collaborate with business leaders and subject matter experts to position speakers and success stories at industry events.
• Identify and manage nominations for relevant industry awards.
• Explore new opportunities to enhance organizational thought leadership visibility.

Marketing & Communications

• Promote analyst recognition, thought leadership content, and award achievements through internal and external communication channels.
• Support strategic branding and positioning initiatives.
• Work closely with marketing teams to maximize market visibility and industry outreach.

Required Skills

• Strong understanding of marketing concepts such as positioning, differentiation, and branding.
• Excellent communication and stakeholder management skills.
• Strong relationship-building and influencing capabilities.
• Ability to collaborate across leadership teams and multiple business functions.
• Strong organizational and project management skills.
• Interest in emerging technologies and industry trends.
• Ability to simplify and communicate complex ideas effectively.